Strategic Planning is a Modern Approach to Staying Profitable – Strategic planning is a procedure whose time has definitely come. This planning is used by top level executives today to face these seven issues:

   1. Increasing management productivity.
   2. Tightening cost controls.
   3. Selecting a more efficient labor team.
   4. Improving productivity of labor and facilities.
   5. Keeping just ahead of competition.
   6. Maintaining sales momentum in a saturated market.
   7. Heightening perceived price-value by customers.